In this episode, Sasha shares his journey as a serial entrepreneur, co-founding multiple businesses including Purple Tree Photography, August Media, Mint Room Studios, and Preto Loft Studio. He discusses the serendipitous start of Purple Tree Photography in 2011, born out of a casual conversation at a Halloween party. Sasha highlights the importance of adapting to challenges, nurturing long-term opportunities for employees, and fostering a culture of radical honesty. He reflects on the company’s growth, including strategic partnerships with competitors like Mango Studios, and the expansion of Mint Room Studios to Miami. Sasha’s story also touches on the personal impact of becoming a parent and how it has influenced his approach to delegation and leadership. Enjoy!
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