In this episode, Michael Coombs interviews Todd Kjargaard, the Creative Director of Jackie O Floral Affairs and Event Design. They discuss Todd’s unique approach to collaborating with a wide variety of designers, the importance of maintaining creativity in event design, and the impact of AI in the planning process. Todd shares his insights on balancing client desires with innovative designs, the significance of good leadership over management, and strategies for keeping a team motivated and engaged. They also cover the challenges and trends in the wedding industry, such as the demand for immersive experiences.
00:00 Welcome and Introduction
00:18 The Importance of Variety in Design
01:40 Collaboration with Planners and Designers
02:56 Starting a Business During a Recession
03:45 From Travel to Floral Design
04:47 Balancing Retail and Event Design
05:52 Leadership and Team Management
11:12 Creativity and Client Expectations
18:35 Staying Inspired and Ahead of Trends
24:33 Conclusion and Future of Wedding Design
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