Today’s show features Veronica Di Santo, co-founder and managing partner of Ines Di Santo, about luxury bridal fashion, entrepreneurship, and resilience.
Veronica describes herself as a passionate, people-focused, and spiritual person while sharing the story behind the launch of V, Veronica Di Santo. She reflects on growing up in her mother’s atelier, where she learned that bridal is about creating history and that building a successful brand requires both sacrifice and a relentless pursuit of excellence. She also shares the “aha” moment she experienced while in university that led her to join the family business.
Throughout the conversation, Veronica discusses the brand’s growth on a global scale, the importance of surrounding yourself with the right people, and why strong teams are essential to long-term success. She opens up about her manifestation practices, navigating the loss of her husband during COVID with the support of her team, and the habits that keep her grounded, including working out and learning tennis. Her biggest lessons: lead with passion, embrace what makes you different, invest in great people, and always be willing to listen.
00:00 Carving Her Own Path
00:35 Meet Veronica Di Santo
02:34 Launching V Bridal Line
04:41 V Bride vs Ines Style
06:03 Growing Up In Atelier
08:29 Choosing The Family Dream
11:16 Scaling To Global Luxury
13:24 Finding Talent And Manifesting
18:56 Grief And Healing Journey
24:12 Staying Grounded And Sharp
26:47 Advice For Brand Builders
27:57 Power Of Listening
31:03 Closing And Subscribe
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